Thank you to Brandy Thomason McNair of Bella Vita Jewelry for sharing her top three tips for great small business social media posting! Look for more about Brandy, her creative process, wholesaling to more than 300 stores nationwide, and her loads of collaborations with other lady creatives in Women Make Arkansas: Conversations with 50 Creatives, forthcoming in April 2019. Meanwhile, you can visit her in her gorgeous brick-and-mortar in downtown Little Rock's historic Lafayette building.
Share Beautiful, Well-Lit Images, often achieved with natural lighting on an overcast day.
Be Consistent in image appearance, content of copy, and posting schedule.
Be 100% Authentic. It can be hard to remember this while also maintaining a beautiful feed. I struggle with it but find that when I post something super quick and heart-felt, I get more engagement, which is what I am after.